Tips Stickers HEYLOVE - Juicy

Tips Stickers HEYLOVE Juicy: nine colours you cannot guess

The envelope covers the nine labels of the Juicy collection: Gummy, Smoothie, Plum, Dorblu, Sorbet, Microgreen, Ginger, Papaya and Guacamole. It is the largest collection in the Tint Base catalogue.

Names that do not say the colour

This is what makes the series distinctive and it is the very argument for labelling. Nobody guesses that a Dorblu is a blue or that a Guacamole is a soft green. These names are memorable but opaque: they work in the shop because they amuse, and they become unmanageable at the station as soon as the bottle is out of sight. A labelled chart links the name to the colour once and for all.

What it changes in the sale

The client browses on her own, compares, hesitates between two shades and arrives with a choice already formed. She also spots colours she would never have asked for, which sells references you would not have offered spontaneously. On a collection of nine bright shades, that effect is particularly clear.

How to apply them

Stick each label on the matching tip, on the uncoloured side, before fixing the tip to the ring or fan. Label as you build the chart.

A seasonal collection

Fruity shades sell from spring to the end of summer. Bring this display out in April and put it away in October in favour of the warm collections: a chart overloaded all year dilutes attention instead of capturing it.

A word on wear

Glitter does not fade, it dulls: the top coat above it scratches, and the sparkle goes with it. That is why the quality of the seal decides how long the set stays impressive, far more than the gel underneath.

Origin

Produced in Ukraine by HEYLOVE, imported by NC Beauty Pro, HEYLOVE distributor for France.