Tips Stickers HEYLOVE - Everyday

Tips Stickers HEYLOVE Everyday: the Flow Base shade chart

The envelope covers the seven labels of the Everyday collection: Casual, Day-to-day, Chill, Businesslike, Musthave, Rizz and True. It is the only envelope in the catalogue devoted to the Flow Base.

Do not confuse them with the Tint Base

That is the first service this envelope provides. Flow Base and Tint Base occupy the same register of nude and pink shades, and their tips look alike once applied. They are nevertheless two different materials, with distinct consistencies and uses. A label carrying the words Flow Base avoids offering one for the other, and above all avoids discovering it mid-set.

How to apply them

Stick each label on the matching tip, on the side that does not carry the colour, before fixing the tip to the ring or fan. Build this chart separately from the Tint Base one rather than mixing the two ranges on the same display.

Seven shades of everyday

The names state the collection's purpose: these are the shades you wear without thinking about them, from the most mauve to the most earthy. None is an occasion colour, all are background colours. That makes it the most repetitive range to sell and the most loyalty-building.

The display gradation

Arrange from coolest to warmest: Casual, Day-to-day, Chill, True, Rizz, Businesslike, Musthave. On shades this close, the progression makes visible what seven tips in no order make illegible.

The range to have tested

A client used to Tint Base will never think of trying a Flow Base on her own, because she does not know what separates them. A separate, clearly identified chart is what gives her the idea to ask.

Origin

Produced in Ukraine by HEYLOVE, imported by NC Beauty Pro, HEYLOVE distributor for France.